Well, this is interesting. IMDb is owned by Amazon, which explains why you get IMDb trivia when you’re watching movies on Amazon and why IMDb tells you if a movie is Amazon-streamable. Although Amazon has their own streaming service, for some reason they have kicked off something called IMDb Freedive, where you can watch movies and TV shows for free (not sure where the “dive” comes in).
IMDb has hosted an assortment of videos for years, but most of them were trailers or acting reels uploaded by users. Now, they actually have some good stuff that’s not elsewhere (I mean, on Netflix): Memento, Big Fish, Gattaca, Run Lola Run, and the gloriously titled Johnny Mnemonic, starring Keanu Reeves.
A tip of the hat to you, IMDb.